Build a Consulting Business That Gives You Freedom, Purpose, and Control
Whether you’re looking to leave corporate altogether or finally stop trading time for money, the Consultant Incubator Program gives you the roadmap, tools, and support to build a high-leverage consulting business—on your own terms.
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Our Methodology
We help experienced professionals go from stuck to fully independent by focusing on 3 core pillars:
Pillar 1
Clarify Your Offer & Positioning
Stop Winging It. Start With a Clear, High-Value Offer.
Common Challenges
Struggling to define what you actually sell
A long list of services no one wants to pay premium for
Getting paid for what you do, not what you know
How We Solve It
We help you distill your expertise into a simple, strategic offer clients actually want
Position you as a high-trust advisor—not a generic service provider
Build your confidence and clarity so you can say “this is what I do, and here’s why it matters”
Pillar 2
Build a Lead Generation System
No Leads? No Business.
Common Challenges
Relying on referrals or your LinkedIn title
Avoiding outreach because it feels awkward or spammy
Not knowing how to stay visible without constant content
How We Solve It
Teach you how to use warm outreach, inbound strategy, and existing networks to create steady demand
Build systems that run consistently without burnout
Show you how to become the go-to choice in your niche—even without a big online presence
Pillar 3
Sell Without Feeling “Salesy”
You’re Not a Salesperson—You’re a Trusted Advisor
Common Challenges
Struggling to lead sales calls or close deals
Feeling unsure about pricing or proposals
Chasing low-quality leads that waste time
How We Solve It
Give you a simple, high-trust sales framework for consulting
Help you price based on value, not hours
Show you how to confidently guide conversations, handle objections, and close without pressure
Real People. Real Results.
This isn’t theory. This is what’s actually happening inside the program:
I wouldn't be close to where I am today if it weren't for their support and their guidance.
John Wijtenburg
Former CMO at Company
The Consultant Incubator has been a great experience for me, huge support, and I can't thank them enough.
Mark Hyder
Was SVP at Avalon Healthcare
My experiences have enabled me to enrich my role and my growth as an advisory coach.
Ralph Estrada
Led Risk & Program Management at Fluor
These are just a few of the many.
All of them started from the same place:
A desire to stop trading time for money—and do work that finally felt like theirs.
Only 5 Applicants Accepted Each Month
We keep each cohort small, so you get the guidance and accountability you need. We’re currently booking short 15-minute interviews to see who’s a fit.
If you’re serious about building a consulting business with purpose and freedom, let’s talk.
High-performers looking to build something of their own
People who want purpose-driven, flexible work—with upside
Who will you be working with
Jesse Hopps
Founder & CEO, Demand Metric
Creator of the Mindset, Skillset, Toolset (MST) Framework for sustainable capability building in B2B enterprises. Jesse's extensive library of Playbooks & Toolkits is licensed by the American Marketing Association (AMA) and Association of National Advertisers (ANA), and he has consulted for many Fortune 500 clients including Mitsubishi Chemical Group, Microsoft, and Esri.
Jesse Hopps
Founder & CEO, Demand Metric
Creator of the Mindset, Skillset, Toolset (MST) Framework for sustainable capability building in B2B enterprises. Jesse's extensive library of Playbooks & Toolkits is licensed by the American Marketing Association (AMA) and Association of National Advertisers (ANA), and he has consulted for many Fortune 500 clients including Mitsubishi Chemical Group, Microsoft, and Esri.
Jesse Hopps
Founder & CEO, Demand Metric
Creator of the Mindset, Skillset, Toolset (MST) Framework for sustainable capability building in B2B enterprises. Jesse's extensive library of Playbooks & Toolkits is licensed by the American Marketing Association (AMA) and Association of National Advertisers (ANA), and he has consulted for many Fortune 500 clients including Mitsubishi Chemical Group, Microsoft, and Esri.
Jesse Hopps
Founder & CEO, Demand Metric
Creator of the Mindset, Skillset, Toolset (MST) Framework for sustainable capability building in B2B enterprises. Jesse's extensive library of Playbooks & Toolkits is licensed by the American Marketing Association (AMA) and Association of National Advertisers (ANA), and he has consulted for many Fortune 500 clients including Mitsubishi Chemical Group, Microsoft, and Esri.