Change Management Plan

You need to align your marketing objectives and processes to your  company strategy and organizational structure. You are required to  present an organized system for the marketing alignment of your company.
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By Jesse Hopps

Change Management Plan – The purpose of this tool is to facilitate the development of a Change Management Plan. A Change Management Plan is a helpful tool for determining readiness for the proposed changes, and to build a project plan for delivery.

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Why Most Strategy Fails—and What to Do Instead

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