Core Competencies Assessment
You need to align your marketing objectives and processes to your company strategy and organizational structure. You are required to present an organized system for the marketing alignment of your company.
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By Jesse Hopps
Core Competencies Assessment – Use this tool to help you measure your organization’s core competencies, and find areas for improvement: Strategic Planning & Governance, Customer Relationship Management, Demand Generation, Performance Measurement, Market Intelligence & Research, Sales, Organizational Development, Human Resources & Skill Sets, Systems & Technology, and Product Development.
