Starting a Mobile Marketing Program - Interesting Stats

You need to align your marketing objectives and processes to your  company strategy and organizational structure. You are required to  present an organized system for the marketing alignment of your company.
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By Jesse Hopps

If you've already started to plan your 2012 marketing initiatives, it would be a shame if mobile was overlooked. Instead of just ignoring the growth of mobile web, take 5 minutes this week to conduct our Mobile Marketing Readiness Assessment and find out if mobile is right for your business.

In the meantime, check out some interesting mobile growth stats in the infographic below (courtesy of Marketo):

P.S. Our new Mobile Marketing toolkit will be launching soon! Check out https://www.demandmetric.com/tools to see what has already been released.

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