Website Program Maturity Assessment
You need to align your marketing objectives and processes to your company strategy and organizational structure. You are required to present an organized system for the marketing alignment of your company.
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By Jesse Hopps
Website Program Maturity Assessment - Use this prescriptive self-assessment tool to evaluate your organization’s Website Program Maturity. Rate your compliance with best practices across the following dimensions: Strategy, Process, & Skills; Clear Communications; Brand Consistency & Aesthetic Appeal; User Friendliness & Easy Navigation; Search Engine Optimization; Blogs, Social Networks, & Communities; Landing Pages & Lead Conversion; Content; and Analytics. Once you have completed the assessment, you will immediately be provided with results and recommendations for improvement.
