How to Market a New Product?
You need to align your marketing objectives and processes to your company strategy and organizational structure. You are required to present an organized system for the marketing alignment of your company.
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By Jesse Hopps
Get our FREE step-by-step Product Marketing Planning Methodology and Tool-Kit with 20 premium-quality tools & templates to assist you in the process.
If you are wondering how to market a new product, you are not alone. While over 120,000 new products are launched in the United States each year, many of these these launches are not supported by a solid product marketing plan. Not surprisingly, the failure rate for new product launches is consistently over 80%. If you are not sure how to market your new product, check out our Product Marketing Plan Methodology and Tool-Kit with 20 premium-quality tools & templates to facilitate the process:
