By Jerry Rackley
Marketo, a provider of cloud-based marketing software, yesterday announced LaunchPoint, described by the company as a complete ecosystem of marketing solutions. What are the implications for marketing professionals, and why should we care?
Have you given any consideration to the value that a sales plan template can have on your business? At first glance, developing a comprehensive sales plan may seem like a relatively simple thing because the goals themselves may be easy to identify. You most likely want to increase sales and profitability by reaching as many potential customers and clients as possible. Of course, identifying your goals is only one step to coming up with a successful sales plan.
Determining the return on investment, or ROI, of a tradeshow requires an understanding of many numbers. The reason this ROI is important is because it reinforces the understanding that every dollar spent at a tradeshow must have a purpose and be accounted for.
By Jerry Rackley
Marketo, a provider of cloud-based marketing software, yesterday announced LaunchPoint, described by the company as a complete ecosystem of marketing solutions. What are the implications for marketing professionals, and why should we care?
Have you given any consideration to the value that a sales plan template can have on your business? At first glance, developing a comprehensive sales plan may seem like a relatively simple thing because the goals themselves may be easy to identify. You most likely want to increase sales and profitability by reaching as many potential customers and clients as possible. Of course, identifying your goals is only one step to coming up with a successful sales plan.
Determining the return on investment, or ROI, of a tradeshow requires an understanding of many numbers. The reason this ROI is important is because it reinforces the understanding that every dollar spent at a tradeshow must have a purpose and be accounted for.
By Jerry Rackley
Marketo, a provider of cloud-based marketing software, yesterday announced LaunchPoint, described by the company as a complete ecosystem of marketing solutions. What are the implications for marketing professionals, and why should we care?
Have you given any consideration to the value that a sales plan template can have on your business? At first glance, developing a comprehensive sales plan may seem like a relatively simple thing because the goals themselves may be easy to identify. You most likely want to increase sales and profitability by reaching as many potential customers and clients as possible. Of course, identifying your goals is only one step to coming up with a successful sales plan.
Determining the return on investment, or ROI, of a tradeshow requires an understanding of many numbers. The reason this ROI is important is because it reinforces the understanding that every dollar spent at a tradeshow must have a purpose and be accounted for.
