Use the Crisis Messaging Map Tool to assess the key messages that are important for your target audience to hear during a crisis.
During a crisis your organization must prioritize which messages will be used when addressing the media and public.
Our Crisis Messaging Map Tool is a powerful way to organize and visually prioritize which messages are most effective based on specific criteria such as Effectiveness, Credibility and Resonance.
Use the Crisis Messaging Map Tool to assess the key messages that are important for your target audience to hear during a crisis.
