Customer Lifetime Value Calculator

Calculators
Customer Retention
Marketing Strategy

Your Problem

You need to determine your company's customer lifetime value (CLV).

Our Solution

Use this tool to determine your company's customer lifetime value considering the following factors: Retention Rate, Referral Rate, Interest Rate, # Orders, Average Order Size, Risk Factor, Acquisition Cost, Marketing Cost and Incentives. This tool will automatically calculate the following: Total Customers, Annual Revenue, Costs, Net Revenue, NPV Revenue and Lifetime Value.

To learn more about Customer Lifetime Value, review our How-To Guide, "Calculating Customer Lifetime Value." 

Key Benefits

  • easy to use
  • allows for customization
  • automatically generates reporting charts
  • save 5 hours on formatting
  • communicate results quickly and easily

Microsoft Excel Spreadsheet

Estimated Time Required: 4 Hours

Skills Required: Data Analysis

Download
Downloads
1912
Resource Overview

Use this tool to determine your company's customer lifetime value considering the following factors: Retention Rate, Referral Rate, Interest Rate, # Orders, Average Order Size, Risk Factor, Acquisition Cost, Marketing Cost and Incentives. This tool will automatically calculate the following: Total Customers, Annual Revenue, Costs, Net Revenue, NPV Revenue and Lifetime Value.

Sign up for a membership!

Get access to
750+ Tools & Templates
30+ Playbooks & Toolkits
200+ Reports & Guides
25 Training Courses
Onboarding Call