eWorkshop: Use Business Expertise to Drive Sales

eWorkshop Description:

In today's business environment, prospects are searching for quick answers to their questions, and finding tons of free information on the Internet. How can you set yourself apart from competitors, including Google results, and highlight your unique and valuable expertise?

In this webinar, you will learn:

• The best low cost strategies to get prospective customers excited about your unique expertise
• How to scale a "high touch" approach to marketing
• How to develop a powerful "content map" for your marketing and sales efforts which allows you to showcase your expertise
• How to smoothly and effortlessly pull prospects through your sales cycle without feeling pushy
   

About the Instructor:

Pamela Slim is a seasoned coach and writer who helps frustrated employees in corporate jobs break out and start their own businesses. Her blog, Escape from Cubicle Nation, is one of the top career and marketing blogs on the web. Her expertise was developed through many years consulting for Cisco Systems, Hewlett-Packard and Charles Schwab, where she coached thousands of executives, managers and employees.

About the Sponsor: 

Citrix is the cloud company that enables mobile workstyles—empowering people to work and collaborate from anywhere, securely accessing apps and data on any of the latest devices, as easily as they would in their own office.