Lead Generation Metrics Dashboard

Your Problem

You need to demonstrate results for your lead generation program.

Our Solution

Use this tool to define, track, and report on your key lead generation metrics. All the metrics can be easily customized to suit your organization's needs. Metrics that are included: new leads by channel, opportunities in pipeline, contacts in database, cost per lead, landing page conversion rate, click through rates for email marketing.

Key Benefits

• increased credibility from defined metrics
• more accountability for team members
• support for budget approval
• save 4 hours on formatting
• provides a real-world example

Microsoft Excel Spreadsheet

Estimated Time Required: 1 Hour

Skills Required: Excel (basic)