Use this template to manage your shopper and consumer behavioral insights collection effort.
You need an effective way of managing your shopper and consumer behavioral insights that are collected over time.
We created the Shopper and Consumer Insights Database to help you keep track of your behavioral insight collection efforts. This Microsoft Excel database allows you to track a variety of characteristics related to your insight data including: campaign source, insight location, technology and overall sentiment.
Use this template to manage your shopper and consumer behavioral insights collection effort.
