Shopper Marketing Framework
Use this Shopper Marketing Framework to define the activities required to successfully create, plan and execute a shopper marketing plan. Be sure to DOWNLOAD the PDF version of this framework as all the white boxes are linked to Demand Metric tools & resources to help you execute the activities involved in this framework.
The six stages of this shopper marketing framework include:
- Learn
- Analyze
- Plan
- Technology
- Execute
- Measure
