STEP Industry Analysis Tool - Use Demand Metric’s STEP Analysis Tool to analyze external market trends and conditions based on Social, Technological, Economic, and Political variables.
If you've already started to plan your 2012 marketing initiatives, it would be a shame if mobile was overlooked. Instead of just ignoring the growth of mobile web, take 5 minutes this week to conduct our Mobile Marketing Readiness Assessment and find out if mobile is right for your business.
In the meantime, check out some interesting mobile growth stats in the infographic below (courtesy of Marketo):
