Communication

3 Customer Communication Mistakes You May Be Making

The longevity of a business is influenced by several factors. Its management, the impact of its services and products, its approach to the market, marketing efforts and of course, its customers all combine to the success of a business. If customers love your business and you know how to keep customers loyal through good service, you are headed in the right direction.

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Creative Strategy Survey Tool

Creative Strategy Survey Tool – Use this tool to communicate with your in-house or creative agency partners. Questions are focused around: project definition, audience, competitors & peer organizations, goals, identity & branding, communications, about the company, aesthetic, web specific, and brand dichotomies.

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Social Marketing Posting Schedule 2010

Social Media Posting Schedule (2010) – Use this template to create a posting schedule for all of your Social Media activities in 2010. Information you can enter includes: Date, Time, Theme, Topic, Contributor and Keywords.

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Sales Presentation Template

Sales Presentation Template – Use this Sales Presentation template to create a standardized presentation deck.

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Direct Mail Marketing Database

Direct Mail Marketing Database - Use this tool to manage your direct mail campaign.

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Creative Brief Template

Creative Brief Template – Use this tool to communicate with your creative team & to outline the strategic direction for creative development.

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Direct Mail Marketing Database

Direct Mail Marketing Database - Use this tool to manage your direct mail campaign.

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Leadership Analysis - Trends in China

The State of Front-line and Mid-Level Manager Development

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The CIO's Perspective on Unified Communications

Unified Communications (UC) allows people to communicate with the methods preferred by all parties, whether it be email, voice, video, social media, or other channels with the goal of enable the enterprise to improve productivity, support customers, and conduct key business processes more quickly. This document will show the key business pressures driving the need for Unified Communications, the issues that CIOs must strategically and politically traverse, and recommendations to aid in the deployment and support of Unified Communications.

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Fight for your Write

By Jerry Rackley

Whatever the sophisticated definitions are, marketing is a form of communication. We should spend time figuring out how to integrate our marketing campaigns, segment our markets, position our products and all the other specialized things we do. Sometimes, however, we just need to pay attention to how we write. Regardless of where our messages end up, most of them start in written form. Writing, therefore, is an essential marketing skill.

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