Customer Profile Template – The purpose of this tool is to assist you with the creation of standardized, high-level, Customer Profiles. Profiles are helpful for product development & positioning, sales training, market segmentation, website customization, and improving customer service.
An area companies should be focused on is target customer demographic. While many companies want everyone to buy their products or services, there is usually a specific group that the company targets when it comes to marketing and promoting products and services.
In order to do for a company to the best of their ability, a business should come up with a customer information profile. The way this is done is the company uses a template and inputs data that corresponds with their target customer's characteristics. The tool tells you who your target customer should be.
