Social Media Marketing Framework

Use this social media marketing framework to define the activities required to successfully create, plan and execute a social media marketing program.  Be sure to DOWNLOAD the PDF version of this framework as all the white boxes are linked to Demand Metric tools & resources to help you execute the activities involved in this framework.

The six stages of this social media marketing framework include:

1. Objectives
2. Establish
3. Analyze
4. Select
5. Compete
6. Launch

Within each stage there are a series of essential activities that need to be performed to ensure your social media campaigns and your sales & marketing goals align with each other to optimize brand recognition, lead generation and revenue impact.