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Social Media Marketing Framework

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Resource Overview

Use this social media marketing framework to define the activities required to successfully create, plan and execute a social media marketing program.

Use this social media marketing framework to define the activities required to successfully create, plan and execute a social media marketing program.  Be sure to DOWNLOAD the PDF version of this framework as all the white boxes are linked to Demand Metric tools & resources to help you execute the activities involved in this framework.

The six stages of this social media marketing framework include:

  1. Objectives
  2. Establish
  3. Analyze
  4. Select
  5. Compete
  6. Launch

Within each stage there are a series of essential activities that need to be performed to ensure your social media campaigns and your sales & marketing goals align with each other to optimize brand recognition, lead generation and revenue impact.

Resource Overview

Use this social media marketing framework to define the activities required to successfully create, plan and execute a social media marketing program.

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