Media Plan Calendar & Budget – Use this tool to provide a high-level advertising calendar & budget. Each monthly calendar tab provides information related to: publication, issue, media type, ad content, media creation, due date, publication date, budget, and status.
Media Coverage Analysis Tool – Use this tool to track your media placements and ad value equivalency in relation to your top 3 competitors.
Media Relations Database – Use this tool to organize your media relations campaign. Identify editorial calendar opportunities, due dates, and contacts.
Media Relations Maturity Assessment - Use this tool to measure your Media Relations Maturity across 6 key success drivers: Media, Awareness, Positioning, Internal Support, Expertise, Process, & Relationships.
Media Specialist Job Description – Use this template to develop a job description for a Media Specialist.
Regulatory compliance, climate change awareness, and strong corporate governance have lead to a rapid increase in the number of organizations who choose to provide a Sustainability Report to their internal and external stakeholders. Good corporate citizenry has many business benefits including cost savings, increased staff recruitment and retention, and improved customer loyalty and brand preferences.
