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Resource Overview

Use this video marketing framework to define the activities required to successfully create, plan and execute a video marketing program.

Use this video marketing framework to define the activities required to successfully create, plan and execute a video marketing program. The six stages of this sales enablement framework include:

  1. Prepare
  2. Plan
  3. Align
  4. Script
  5. Record
  6. Measure

Within each stage there are a series of essential activities that need to be performed to ensure your video marketing initiatives align with your revenue goals and organizational plans for the upcoming year.

Resource Overview

Use this video marketing framework to define the activities required to successfully create, plan and execute a video marketing program.

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